The Training Had Already Happened: How a Wealth Management Firm Captured $90,565 in Georgia Tax Savings
A wealth management firm doesn’t run a production line or buy heavy equipment. But over two years, one firm with about 100 employees, most of them in Georgia, rolled out a new CRM, a new ERP platform, AI tools, new cybersecurity and compliance software, and a new phone system. Every one of those changes meant training its people.
Trove turned that training into $90,565 in Georgia income tax savings, including savings from a tax year the firm had already filed.
| At a glance | |
|---|---|
| Industry | Wealth management and financial advisory |
| Employees | About 100 nationwide, majority in Georgia |
| Program | Georgia Retraining Tax Credit |
| Tax years | 2024 and 2025 |
| Total savings | $90,565 |
| Introduced by | One of the firm’s own financial advisors |
How the relationship started
Trove had gotten to know one of the firm’s financial advisors through its work with the financial advisory community. As they talked about the tax savings Trove uncovers for business owners, the advisor realized some of the same opportunities might apply to his own firm.
The timing was good. The firm had been moving from fragmented processes to more sophisticated, firm-wide systems, and that kind of change takes a lot of employee training.
The opportunity: a firm-wide technology overhaul
In a short period, the firm introduced or significantly expanded technology across nearly every part of the business:
- Client relationship management (CRM)
- Expense management
- Employee performance reviews
- Financial and enterprise management
- Artificial intelligence
- Cybersecurity
- Compliance
- Internal workflows and process automation
- Communications
With about 100 employees learning these systems, the training effort was substantial. Trove reviewed each initiative to determine which training activities qualified for the Georgia Retraining Tax Credit.
2024: recovering savings after the return was filed ($44,406)
The biggest change in 2024 was the firm’s CRM. It had never had a robust, dedicated in-house CRM, and the new platform required training across the organization as employees built it into their daily work. The firm also introduced a new expense management platform and a new system and process for annual employee performance reviews.
By the time Trove got involved, the firm’s 2024 return had already been filed. The training was done and the costs had been incurred. The tax savings simply hadn’t been claimed.
Trove reviewed the prior-year activity, identified the qualifying training, and captured $44,406 in Georgia income tax savings through an amended return.
2025: building it into the original return ($46,159)
The firm’s technology investment picked up speed in 2025:
- A new ERP platform, with new enterprise workflows to learn
- A significant investment in AI tools, with extensive training on using them in day-to-day work
- New cybersecurity software
- New compliance software
- New software supporting workflow and process improvements
- Continued training on the firm’s CRM
- A move from traditional phone systems to a VoIP platform, which affected advisors and staff across the firm
This time the process was proactive. Trove evaluated the firm’s 2025 training activity, and the $46,159 Georgia Retraining Tax Credit was included in the firm’s original return.
The results
| Tax year | Georgia income tax savings |
|---|---|
| 2024 (amended return) | $44,406 |
| 2025 (original return) | $46,159 |
| Total | $90,565 |
The firm expects to keep investing in technology and training, and Trove plans to review its qualifying activities again for 2026 and future years.
Not just for manufacturers
The Georgia Retraining Tax Credit is often associated with manufacturers training employees on new production equipment. This firm shows the program can be just as valuable for a technology-heavy professional services business.
Its investments were in what it takes to run a modern advisory practice: CRM, an ERP platform, AI, cybersecurity, compliance, expense management, communications, and better internal workflows. The firm made those investments to serve clients better and run more efficiently. The common thread was employee training, and that training had tax value the firm wasn’t capturing.
From client to referral partner
The most meaningful part of this story came after the results.
The firm’s advisors work closely with business owners and are always looking for ways to add value to those relationships. Having watched Trove find more than $90,000 in tax savings inside their own firm, they began recommending that their business-owner clients have Trove take a look, too.
Those introductions have already produced six figures of tax savings for the firm’s clients, with more expected in future years.
That’s a different kind of referral. Instead of “I know a tax consultant you might want to meet,” the advisors can say:
“We used Trove for our own business, they found meaningful savings for us, and we think it’s worth having them look at your company too.”
Key takeaways
- Training on new software, not just new equipment, can qualify for the Georgia Retraining Tax Credit.
- If qualifying training happened in a prior year, it may still be possible to capture the savings through an amended return.
- Once a process is in place, the savings can be built into the original return each year.
- Firsthand results build the kind of trust that makes referrals easy.
Is your firm investing in new technology?
Training your team on new systems could be creating Georgia tax savings you haven’t claimed yet. Schedule a complimentary consultation and we’ll help you find out.
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